Increase Mortgage Volume
Lenders using Dexma solutions increase revenue by:
❐ Connecting to online borrowers anytime of day or night
80% of homebuyers search for homes on the Web, according to the National Association of Realtors®. Dexma data indicate that Gen X & Y borrowers now comprise over 50% of the market and almost 20% of our lenders’ customers got their mortgage after hours.


Source: Data from 1,200 Dexma lender customers
❐ Quickly launching new mortgage products to niche markets
Our customers manage their own sites, revising content, products and pricing anytime to attract borrowers.
❐ Reaching new business channels
Many Dexma customers are CUSOs (credit union servicing organizations) that have literally launched hundreds of sites for smaller credit unions.
❐ Increasing referrals from satisfied mortgage customers
Faster time-to-close and real-time, online communications with customers increase their satisfaction, and can mean more referrals for you.
❐ Improving pull-through rates
Dexma customers routinely average pull-through rates of 80%, while the industry average is 60 to 70%. We generally improve this rate by at least 15 to 20%.
❐ Decreasing costs and passing savings to customers
Origination costs of Dexma customers range between $600 and $900 per loan and are as low as $350 — well below the retail mortgage channel average of $2,743 (according to Fannie Mae Mortgage Focus™ 2006).
❐ Cross-selling other financial products
A Bank of America study found that mortgage customers have about six products vs. only two products for non-mortgage customers.

Source: Bank of America
|