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Increase Mortgage Volume

Lenders using Dexma solutions increase revenue by:

Connecting to online borrowers anytime of day or night

80% of homebuyers search for homes on the Web, according to the National Association of Realtors®. Dexma data indicate that Gen X & Y borrowers now comprise over 50% of the market and almost 20% of our lenders’ customers got their mortgage after hours.

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Source: Data from 1,200 Dexma lender customers


Quickly launching new mortgage products to niche markets

Our customers manage their own sites, revising content, products and pricing anytime to attract borrowers.

Reaching new business channels

Many Dexma customers are CUSOs (credit union servicing organizations) that have literally launched hundreds of sites for smaller credit unions.

Increasing referrals from satisfied mortgage customers

Faster time-to-close and real-time, online communications with customers increase their satisfaction, and can mean more referrals for you.

Improving pull-through rates

Dexma customers routinely average pull-through rates of 80%, while the industry average is 60 to 70%. We generally improve this rate by at least 15 to 20%.

Decreasing costs and passing savings to customers

Origination costs of Dexma customers range between $600 and $900 per loan and are as low as $350 — well below the retail mortgage channel average of $2,743 (according to Fannie Mae Mortgage Focus™ 2006).

Cross-selling other financial products

A Bank of America study found that mortgage customers have about six products vs. only two products for non-mortgage customers.

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Source: Bank of America

 


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